Inspired by the classic children’s book, “The Velveteen Rabbit,” the story’s theme is about how loving others, and in others loving us, we become real and find the true meaning of life. Pampers’ Million Acts of Love film looks at the story through the lens of a parent’s journey and speaks to how challenges can help reveal what we’re truly made of – love.

A Movement That Starts With Love
At Pampers, we’re motivated by love to do our best for parents and babies. After a difficult year with all the ups, down, and changes for parents, we want to show support and remind them of their infinite capacity for love. Join Pampers in uplifting parents with a “Million Acts of Love” – to inspire them and keep them going when they really need it.
Let's Share More Love
Starting this Mother's Day, share a personal act of love for your mom or another mom you love on social!
Check out the tools below and follow #MillionActsOfLove on social to continue helping Pampers uplift parents throughout the year.
How Pampers Is Made From Love
What parents are made of is what Pampers is made of – a relentless commitment to giving baby the best, fueled by the never-ending love we have for babies.
That is why we remain committed to ensuring that babies have the brightest beginnings, that parents love the changes that parenthood brings (and have the resources they need to succeed) and that we’re doing everything we can to give back and create products that lead to a more sustainable world.
Find out more ways Pampers is made from love below:
Health Equity for All Moms and Babies: At Pampers, we believe to fully live our brand purpose we must first address the foundation of baby’s development – a healthy mom and baby – regardless of race. Visit Pampers.com/MaternalHealthEquity to learn more about how you can join Pampers in the fight for Black maternal health equity.

Diaper Donations: Every year Pampers, through Feeding America, donates millions of diapers and baby wipes to families in need across the United States. In addition to donating more than 15 million diapers in the last two years alone, we regularly contribute to disaster relief efforts as part of P&G’s Mobile Relief Program.

Pampers Bright Beginnings: Research shows that reading to a baby between the ages of zero and three is proven to impact core brain development through the exposure to words. Our vision is that all babies will be read to from birth, ensuring their happy, healthy development right from the start. That’s why we’ve already donated nearly 300,000 books and reading tips to families in need this year.


Our Commitment to Baby's Whole, Wide World: Pampers has committed to making a positive impact on the environment by 2030 with new sustainable innovations from manufacturing to recycling. Find out more here.

Pampers Safety Promise: Just like you, we put baby’s safety first. From sourcing quality materials to clinical testing and everything in between, we deliver on our Safety Promise every day. Find out how here.

Teal Pumpkin Project: Pampers parents protect kids with food allergies by leaving a teal pumpkin outside their door on Halloween. It shows that house has items other than candy, which could be harmful to kids with food allergies. Learn more about the Teal Pumpkin Project here.
Pampers Leading With Love

This year Pampers, as part of P&G, has committed to to enact 2,021 acts of good. These acts represent the next chapter of P&G’s Lead with Love campaign, which includes a call to action to make 2021 the year we all come together to do more and do better – for communities, equality and our planet."
